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Thursday, April 2

2025 Data Highlights Trade Potential at VIFA ASEAN 2026

VIFA ASEAN 2025 recorded 8,926 visitors, including 2,037 international visitors from 67 countries, creating strong trade opportunities for businesses in the furniture and handicrafts industry.

Buyers and Visitors at VIFA ASEAN: Insights from 2025 Data

According to VIFA ASEAN 2025 statistics, the event attracted 8,926 visitors, with 2,037 international attendees (approximately 22.8%) from 67 countries and territories.

Notably, the international buyer distribution was heavily concentrated in Asia (76%), followed by America (12%), Europe (7%), and Africa (2%).

These figures clearly reflect the shift of trade activities toward the ASEAN region and highlight the strong appeal of VIFA ASEAN to the global buyer community.

Buyers in 2025: Real Demand Across Multiple Markets

The top 10 buyer markets at VIFA ASEAN 2025 included:
 China, USA, India, Hong Kong, Japan, Singapore, Taiwan, Korea, Australia, and the Philippines.

This indicates:

  • A balance between regional and global buyers
  • Strong purchasing demand from key markets
  • Opportunities to reach diverse customer segments

Most buyers attended with clear objectives: to find suppliers, evaluate products, and establish long-term partnerships.

Industry Visitors: Influencing Purchasing Decisions

In addition to buyers, VIFA ASEAN 2025 attracted a large number of industry visitors, including architects, designers, project developers, and businesses across the supply chain.

This group plays a key role in:

  • Recommending and selecting products for projects
  • Directly influencing purchasing decisions
  • Expanding collaboration opportunities across channels

The combination of buyers and industry visitors creates a strong and effective trade ecosystem.

A Trade Ecosystem: Connecting the Right People

 

With nearly 23% international visitors and a wide regional distribution, VIFA ASEAN demonstrates its ability to attract high-quality, demand-driven participants.

This brings clear advantages for businesses:

  • Higher chances of meeting the right customers
  • More effective face-to-face discussions
  • Shorter path from connection to deal
  •  

From 2025 Data to 2026 Opportunities

 

The results from VIFA ASEAN 2025 show that the event delivers not only in quantity but also in the quality of buyers.

VIFA ASEAN 2026 is expected to further expand:

  • The international buyer network
  • The pool of industry visitors
  • Trade opportunities across the ASEAN market

 

This is the right time for businesses to leverage proven data and turn opportunities into real business outcomes.

Booth Registration for VIFA ASEAN 2026

 

Businesses are encouraged to register for VIFA ASEAN 2026 to:

  • Access a proven network of qualified buyers from 2025
  • Expand regional customer networks
  • Improve trade performance in the 2026 promotion season

 

👉 Register at: https://vifaasean.com/booth-registration/